Business Intelligence Practice
The work your team does manually every week can run on its own.
Process automation and custom AI that is trained on how your business actually works. This page explains what gets automated, how it is built, and what changes when it is running.
20-30%
of a sales team's time goes to data entry that could be automated
60 min
is how long a lead stays warm before the conversion rate drops significantly
4-8 hrs
saved per team member per week when reporting is fully automated
Process automation
Five areas where most businesses still work manually.
Each one can be built into an automated system in days, not months. We use Make.com, Zapier, and n8n depending on complexity and your existing tool stack.
Most inbound leads go cold within the first hour. When a form submission sits in an inbox until someone has time to respond, you are competing with businesses that automated the same response to go out in under 60 seconds. We build the sequence: form submitted, CRM record created, personalised follow-up sent, sales team notified with context, and reminder triggered if there is no reply in 24 hours.
AI tool integration
AI trained on your business, not a category of businesses.
What a custom AI agent actually means
An AI agent trained on your business knows your specific services, your pricing structure, your common objections, and the way your team communicates. It does not give generic answers about a category of business. It gives accurate answers about yours. This is built using retrieval-augmented generation: the AI queries a knowledge base of your actual documents and content before responding.
Customer support without a round-the-clock team
Most business customer support questions fall into a small number of categories: pricing, availability, how something works, what is included, and where to start. An AI agent trained on your business can handle all of these accurately, at any hour, without requiring someone to be available. The handoff to a human is triggered only when the query is outside the trained scope.
Internal knowledge access for your team
Finding the right procedure, the right contract clause, the right product spec, or the right answer to a client question takes time when it means searching through folders or asking a colleague. An internal AI connected to your documentation lets staff ask questions in plain language and get the right answer pulled from the correct source document immediately.
How it works
From workflow audit to automated operations.
Workflow audit
We map your current processes by talking to the people who do them. We document where time is being spent, where handoffs break down, and where data moves manually between systems.
Automation opportunity ranking
Not every manual task should be automated. We rank opportunities by time saved, implementation complexity, and risk of error. You approve the priority list before we build anything.
Build and test
We build the automation in a staging environment, test every path including failure states, and document what each automation does so your team understands it. No black boxes.
Handover and training
You and your team get a walkthrough of every automation. We document how to turn them off, how to edit trigger conditions, and who to contact if something breaks.
Monitoring and iteration
We review automation performance monthly. If a sequence is not working or a tool changes its API, we fix it. If a new process is ready to automate, we add it.
The audit shows where the biggest time losses are.
We check your site and ask about your current workflow. You get a specific list of what to automate first and why.
No sales call required. Report delivered within 24 hours.